But before the interview, this Gallan would like to give a brief intro about 'AmidRay Technoligies'. Their first and only product (right now) is an intelligent water controlling module called 'CACTO' – a system that helps to save water due to various common factors like leaks, careless handling, rust and other problems in the pipeline.
The team briefing about Cacto:
![CACTO1](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_sxqRMbGrrNyDOjO9lKjzRfGmEVRQ4kiSHNbEtN9h8HdlWpjPFGedvcqJLcZ0HahslyO7F6eYbWD5Lx5syCgGa0GMpHoTtDBd1W01Puo43pW8LkpyDoYCAKctdD8sDiN4vps87FkIoI=s0-d)
" We have come up with an innovation, a water saving module that takes up the responsibility of efficiently closing the taps by detecting water loss at any stage in a building or household. Cacto – the intelligent water control system enables saving the water lost due to leaks and careless handling, rust and other problems in the pipeline. Once fitted to the water supply pipes the user can set a time (according to usage), the 'time' the taps will be continuously kept 'on' in his house. Once the time is set, automatic control happens and water gets automatically saved. Cacto will check for water flow above the set time, if it detects or senses that there is still flow in the pipes beyond the prescribed time it will automatically shut off the water supply preventing water loss due to leakage and other means. The user can also control the system from anywhere around the world using a mobile phone and save water at home. The user can turn 'on' and 'off' the water supply using any normal mobile phone by pressing a button. Some of the important features of the idea includes the automatic shutoff facility, reset button to go back to initial state, user control using mobile phones, water leakage and flow detection, user setting time according to their usage and requirements."
The company was started in March 2011 and their first product, 'CACTO', was launched on May 3rd 2011. Thats too fast and shows the expertise of the team. The 'Amidray Technologies' have a long and wonderful way to go and this Gallan is very sure that they'll make it. All the best.
Read on..
- To begin with, the name 'CACTO' itself sounds interesting. Could you please tell us the story behind CACTO – the name.
'CACTO' is from Cactus the plant that survives in deserts, it naturally conserves, whatever amount of water it has in its body… After a debate on the name, we decided CACTO as the best one. ![:)](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_ugS2FpxOsXsqlf_QySNEP95RihUYQJnqrgFguyeNSuVK53uuW2PdAlsrbGxLo0DNyEyKla8IYpqpK3SDLa0UUbRYU57XsS2F5Q7bIHUu6tfP95hqCR_GYVDKIGG7Y8hXkKOeQ=s0-d)
- How did AmidRay happen?
Starting a company was there in our minds since long and wanted to do something worthwhile that will bring about a change in the society. Water is one such sector, the conservation of which is mostly done at an industry level. So the idea of saving water at the very individual level or household level came about and we really moved on to developing Cacto that exactly works well in saving water.
- OK. So how did the idea of water conservation come into your mind?
Everybody wastes water in one way or the other, either due to carelessness, or due to problems in the piping systems. Every other day we complain about the unavailability of water without realizing how much water can be saved by simply being 'water conscious'. So, this thought resulted in the idea of water conservation. And of course yes, in the years to come water will be the most sought after element on earth…
- Thats really cool. So is there any more new products coming up in the line?
Yes of course…Water treatment and waste water recycling will be our next adventure and of course the higher versions of CACTO that can be used in various domains..And our try will be to reduce the cost of these products so that it will be really worthwhile and affordable to the 'aam admi'.
- How could one get to buy 'CACTO'? Is it available in the market now? If so, at what rate?
CACTO is not available in the market at the moment; it will be available in a few months time and the rate of the basic version will be less than Rs.2000, keeping in mind the affordability at a household level and yes the cost will vary when it comes to large buildings and for irrigation.
- A start up with a woman CEO. Felt 'wow' when this mosquito heard about it. Tell us about your team and about its journey till date.
Hmmmm….being a CEO is a big responsibility be that a woman or a man..Since a lot of things depend on you.. Being a lady CEO it is difficult to convince people that we can also carry out things well since it is the skill that matters. And after college working without money and high risk when all your friends are placed in different companies also makes you answerable, since a lot of questions come your way wherever you go..I was lucky to have an understanding family..
Having a great supportive team is really important, and that is what I have, Rohit R K and Nithin Bose are supportive in every way and I think a good team makes a great company and it was a great journey for me with AmidRay team till now…
- There would always be some great people behind great startups. Who/what all have helped 'Amidray' technologies to grow and reach this height?
Yes, some people have extended their support to AmidRay Technologies in many ways starting with Arun Balachandran CEO, Innovation Lab, Thoughtfactory pr team Trivandrum and our friends who directly and indirectly helped us…Thanks to all of them… ![:)](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_ugS2FpxOsXsqlf_QySNEP95RihUYQJnqrgFguyeNSuVK53uuW2PdAlsrbGxLo0DNyEyKla8IYpqpK3SDLa0UUbRYU57XsS2F5Q7bIHUu6tfP95hqCR_GYVDKIGG7Y8hXkKOeQ=s0-d)
- Your message to the budding campus entrepreneurs.
Tricky one…I would say do what you like the most, be passionate about it, form a good team, who have a common goal and then things will work well for any entrepreneur. ![;)](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_vvKnjR4E-NIE1NImb3E9JVvwglw0RYVUZ0g_WJLt7W7LJZUifx-uNCyJpH6rk37H387duKA66BuS9TRezesX0vx69AGsfdc4PHaMvH7gek2fxDbF5oEbIphyt0xbMpxZH-cQ=s0-d)
- Mind giving a free CACTO module to this poor mosquito? Hehe.. ![;)](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_vvKnjR4E-NIE1NImb3E9JVvwglw0RYVUZ0g_WJLt7W7LJZUifx-uNCyJpH6rk37H387duKA66BuS9TRezesX0vx69AGsfdc4PHaMvH7gek2fxDbF5oEbIphyt0xbMpxZH-cQ=s0-d)
Yes why not… let this poor mosquito be Amid Ray's first client.. just to avoid resistance from the mosquitoes.. since we are going to treat all the waste water in kochi very soon..
Haha, that was a terrifying end note.
Anyways thank you 'Amidray', both for the interview and for giving our nation or may be this whole world with a wonderful product.